For expressing meaningful stories that truly engage people, nothing comes close to the power of the film medium. Smart brands see the value in creating meaningful content.
The ultimate effectiveness of any commercial film we produce is very important to us. The planning for a film’s delivery begins at the pre-production stage. We design our content strategies with the audience in mind. We feel it’s important to build communities around the storytelling for both long and short-form productions. We work collaboratively with clients and their communications partners to arrive at the best commercial outcomes.
The following case study outlines the strategy for a recent commercial project – YARROW: THE VIRTUES OF MONOCHROME.
YARROW: THE VIRTUES OF MONOCHROME
This short follows the creative process of fine art photographer David Yarrow as he steps ashore the mind-blowing wildlife scenes of South Georgia.